What is a Music Executive?
A music executive is someone who works in senior management within a record label. They make executive decisions and oversee the publishing, manufacturing, marketing, promotion, production, distribution and touring decisions for the record label and their artists.
The music executive may also handle the selection of musicians and technicians and seek out new talent. Music executives must have a combination of natural talent and professional training. Executives who search for musical talent should have a natural ability to spot marketable talent, as well as the creative ability to nurture talent. They oversee all aspects of the recording process and the production of music videos. A music executive's influence is great, but if they fail to deliver chart-topping hits, their tenure could be cut short.
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